Frequently Asked Questions

Find answers here!

General

Why should I do email marketing?
Email marketing can be a crucial source of growth for all industries.

If you’re in biz for the money, you need email marketing. Consumers who receive email marketing spend 83% more; the average email marketing return on investment is 122%—4x higher than any other digital marketing channel; and it is the most direct, personal channel of communication a business can have with its customers.

What does Grab Digital do?
Email marketing can be a crucial source of growth for all industries.

We are a full-service agency that strategizes, writes, designs, and implements your emails so you can save time.

Who is this service for?
You should send 1-2 weekly email blasts to keep your customers up to date

Anyone who wants stunning emails that connect and convert! Startups, small businesses, large businesses, and agencies alike need good emails. Our job is to provide them.

How many emails should I send a month?
You should send 1-2 weekly email blasts to keep your customers up to date

The standard for each industry changes. However, the standard across most eCommerce businesses is 1 weekly blast every month. No more than 6 emails a month. These emails keep subscribers in the loop about business news, events, and promotions.

What kind of returns can I expect?
You should send 1-2 weekly email blasts to keep your customers up to date

In short, good returns. Our clients typically see a 20-40% increase in their email marketing revenue after working with us. That range is massive because your ROI varies greatly depending on your industry, list size, goals, email type, sending period, and several other marketing-related factors.

Email Marketing Lingo

What does "campagin" mean?
What's an email campaign? It's actually just a one off email you send to customers

In email marketing, a "campaign" is a one-off email; it's a single, standalone email. This is often confused with an email "flow" (see below).

What does "flow" mean?
A flow is also known as a drip campaign

An email "flow," also known as a "workflow" or "drip campaign," is a series of automated emails that are triggered to send based on a person's behavior. It can be as short as 2 emails, or it could be as long as the number of emails you are willing to make.

The names of email flows are usually self-descriptive. For example, a "welcome series" flow is a series of introductory emails to greet your list for the first time.

What does "list" mean?
What's an email list?

Every person who signs up to receive your emails is automatically put onto a list. The people on the lists are also known as "prospects" or "leads." These lists are stored in your (or our) email service provider, and they contain the the information each user provided, or the behavior they exhibited, upon signing up.

What is "segmenting"?
How do you segment audiences?

"Segmentation" or "segmenting" is the organization of your email lists into custom categories. These categories are usually based on a user's behavior.

What does "blast" mean?
A blast is sending off a one-off email to a large number of people in the list

We refer "blast" as the action of sending a one-off email to a large list simultaneously.

Pricing

How does your 14-day free trial work?
We have a money back guarantee

In order to ensure your total satisfaction, you get to test out our complete set of services (including fully-crafted emails) for 14 days. If you wish to cancel anytime within the first 14 days of signing up, you will get a full refund.

Simply let us know, and we'll provide the refund. No questions asked.

We have a generous money back guarantee policy

We have a 100% money back guarantee policy if you're not satisfied after the first email we've delivered to you. You have the option to request a full refund with us within 7 days of receiving your first email.

Do You Do Website Design?
We don't do website design

Although we have lots of experience with web design (we've built this site from scratch ourselves), we don't offer web design services in our plans.

Services

I'm interested. What's your process?
Our email process is super simple from signup to receiving the end product

Step 0 - Free Strategy Session: Let's have a chat about your business! We'll show you key strategies specific to your business to supercharge your growth metrics. No commitments here—just a conversation about who you are and the results you're looking for.

Step 1 - On-board: When you're ready to boost your email marketing revenue, either on-board with us directly by scheduling a call here, or during our Free Strategy Session call. During this on-boarding process, we'll ask some general questions to get an accurate picture of your business's voice, branding, and needs. Then, you'll be able to pick from the "done-for-you" plan that best suits your needs.

Step 2 - Relax: This is where you focus on other important work while we build a system of automated emails that continue to work for you until the end of time. We'll be in regular contact with you to ensure that our work is aligned with your marketing goals. Every month, you can expect monthly reports on your growth metrics. We do all the heavy lifting for you, but we welcome collaboration if you wish to be involved in this process.

Step 3 - Sit Back & Earn: Once you've approved the final drafts, we implement them into your ESP and send them for you!

What types of campaigns or emails can I ask you to make?
You can ask us to make any email

Anything you desire.

As long as it doesn’t break our Terms of Service, we’re free to assist you with newsletters, welcome campaigns, shopping cart abandonment, promotions, holidays, event updates, etc. The sky’s your limit!

What if I’m not happy with the email and need edits?
If you need edits, then let us know! We have unlimited free email revisions

We promise to do our best to make quality emails, but we’re also fallible. Therefore, we offer unlimited revision requests to our email campaigns. Even if you want to completely change the email, we'll do it. The turnaround time for each revision request is 1-4 days.

Do I own the emails Grab Digital has created for us?
Emails created are yours to own

Yes, you have complete ownership of all the emails we produce for you. Please note that we may also use the non-sensitive emails in our portfolio and advertising, as stated in our privacy policy. Please contact us if you have a personal request regarding this matter.

What email service providers do you work with?
We are a klaviyo agency, mailchimp agency. Really, we work with any email service provider on our pro plan

We work in Klaviyo, the most powerful email marketing platform.

If you already have an account set up, great! We'll take it from there.

If you don't have a Klaviyo account set up, that's no problem at all. We'll help you set it up.

What if we don't have any email marketing at the moment?
If you don't have any email marketing for now, don't worry! We have you covered

If you're new to email marketing and don't have an existing ESP set up, we will help you set it up!

What if I need additional services not offered in the plans?
What if I need additional email services not offered?

If you need additional services such as effective email campaign strategies and other ways to optimize your growth via email marketing, we'd be glad to help you out!

Feel free to schedule a call with us by clicking here.

Account

Who will be working on my account?
Who will be working on my email account

Right now, we run a tight shop.

From answering simple inquiries to full revision requests, we are your acocunt managers and will be your primary point of contact.

Where is your staff located and are they fluent in English?
Our staff are fluent in English

All of our staff are fluent in English. We have amazing people working for us in North America, Europe and Asia.

Do I have to provide you with content for emails?
We can provide the content for emails

Nope! However, the more instruction and information you provide in the email requests, the more guidance our team has to make better emails for you.

We provide all the copywriting and design work and, at any point, you have full discretion to ask for revisions to help us match your brand voice better.

For images, we would prefer to use visuals provided by you—especially for product or service related shots. However, for visuals such as memes or unrelated content to your business, we’re happy to provide that for you if requested. Take a look at some of our previous work!