Frequently Asked Questions
Find answers here!
If you’re in biz for the money, you need email marketing. Consumers who receive email marketing spend 83% more; the average email marketing return on investment is 122%—4x higher than any other digital marketing channel; and it is the most direct, personal channel of communication a business can have with its customers.
We are a full-service agency that strategizes, writes, designs, and implements your emails so you can save time.
Anyone who wants stunning emails that connect and convert! Startups, small businesses, large businesses, and agencies alike need good emails. Our job is to provide them.
The standard for each industry changes. However, the standard across most eCommerce businesses is 1 weekly blast every month. No more than 6 emails a month. These emails keep subscribers in the loop about business news, events, and promotions.
In short, good returns. Our clients typically see a 20-40% increase in their email marketing revenue after working with us. That range is massive because your ROI varies greatly depending on your industry, list size, goals, email type, sending period, and several other marketing-related factors.
Email Marketing Lingo
In email marketing, a "campaign" is a one-off email; it's a single, standalone email. This is often confused with an email "flow" (see below).
An email "flow," also known as a "workflow" or "drip campaign," is a series of automated emails that are triggered to send based on a person's behavior. It can be as short as 2 emails, or it could be as long as the number of emails you are willing to make.
The names of email flows are usually self-descriptive. For example, a "welcome series" flow is a series of introductory emails to greet your list for the first time.
Every person who signs up to receive your emails is automatically put onto a list. The people on the lists are also known as "prospects" or "leads." These lists are stored in your (or our) email service provider, and they contain the the information each user provided, or the behavior they exhibited, upon signing up.
"Segmentation" or "segmenting" is the organization of your email lists into custom categories. These categories are usually based on a user's behavior.
We refer "blast" as the action of sending a one-off email to a large list simultaneously.
In order to ensure your total satisfaction, you get to test out our complete set of services (including fully-crafted emails) for 14 days. If you wish to cancel anytime within the first 14 days of signing up, you will get a full refund.
Simply let us know, and we'll provide the refund. No questions asked.
We have a 100% money back guarantee policy if you're not satisfied after the first email we've delivered to you. You have the option to request a full refund with us within 7 days of receiving your first email.
Although we have lots of experience with web design (we've built this site from scratch ourselves), we don't offer web design services in our plans.
Step 0 - Free Strategy Session: Let's have a chat about your business! We'll show you key strategies specific to your business to supercharge your growth metrics. No commitments here—just a conversation about who you are and the results you're looking for.
Step 1 - On-board: When you're ready to boost your email marketing revenue, either on-board with us directly by scheduling a call here, or during our Free Strategy Session call. During this on-boarding process, we'll ask some general questions to get an accurate picture of your business's voice, branding, and needs. Then, you'll be able to pick from the "done-for-you" plan that best suits your needs.
Step 2 - Relax: This is where you focus on other important work while we build a system of automated emails that continue to work for you until the end of time. We'll be in regular contact with you to ensure that our work is aligned with your marketing goals. Every month, you can expect monthly reports on your growth metrics. We do all the heavy lifting for you, but we welcome collaboration if you wish to be involved in this process.
Step 3 - Sit Back & Earn: Once you've approved the final drafts, we implement them into your ESP and send them for you!
Anything you desire.
As long as it doesn’t break our Terms of Service, we’re free to assist you with newsletters, welcome campaigns, shopping cart abandonment, promotions, holidays, event updates, etc. The sky’s your limit!
We promise to do our best to make quality emails, but we’re also fallible. Therefore, we offer unlimited revision requests to our email campaigns. Even if you want to completely change the email, we'll do it. The turnaround time for each revision request is 1-4 days.
We work in Klaviyo, the most powerful email marketing platform.
If you already have an account set up, great! We'll take it from there.
If you don't have a Klaviyo account set up, that's no problem at all. We'll help you set it up.
If you're new to email marketing and don't have an existing ESP set up, we will help you set it up!
If you need additional services such as effective email campaign strategies and other ways to optimize your growth via email marketing, we'd be glad to help you out!
Feel free to schedule a call with us by clicking here.
Right now, we run a tight shop.
From answering simple inquiries to full revision requests, we are your acocunt managers and will be your primary point of contact.
All of our staff are fluent in English. We have amazing people working for us in North America, Europe and Asia.
Nope! However, the more instruction and information you provide in the email requests, the more guidance our team has to make better emails for you.
We provide all the copywriting and design work and, at any point, you have full discretion to ask for revisions to help us match your brand voice better.
For images, we would prefer to use visuals provided by you—especially for product or service related shots. However, for visuals such as memes or unrelated content to your business, we’re happy to provide that for you if requested. Take a look at some of our previous work!